Electronica 25th International Fair for Electronic Components, Systems and Applications
13-16 November 2012, Munich
We sent a contingent of 6 consultants to Electronica this year, and there was hardly a pause in the talking over a three day period. The one notable exception was at an excellent restaurant, when we paused to savour some good Bavarian food and well earned fermented hops. The restaurant was chosen by our new German consultant, Peter Markl, who is heading up our Munich office. Peter has been in the high tech arena for more than 25 years, so he renewed many old acquaintances at Electronica as well as establishing a number of new working partnerships.
The show was busy and had more companies from China and Taiwan than ever before. The number of UK companies actually exhibiting was probably slightly lower than in previous years but the UK Networking area, sponsored by the UKTI, was always busy and proved a valuable resource for arranging meetings in a slightly less manic environment than most.
Overall, the general mood can be split into two categories:
1. Technical: development activity is continues at a heated pace and the vast majority of companies are hiring, or would like to hire if budgets allowed!
2. Commercial: subdued in the leadup to end of Q4 but quiet optimism regarding next year.
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